The blog highlights the importance of transparency in skincare products, focusing on brands that conceal the percentage of active ingredients in their formulations. It points out that such secrecy often indicates minimal active ingredient content, leading to ineffective products and wasted money. In contrast, Science and Tradition prioritizes transparency by disclosing the percentage of all active ingredients in their products. They emphasize their commitment to using effective formulations that combine science-backed and natural ingredients, ensuring quality and trust for customers.